2021 IT Priorities

Event Detail

2020 has been a year like no other and has defined the “new normal” for organisations worldwide. The shift to remote working continues to challenge traditional IT and introduces new hurdles along our digital transformation journey. Snow Software recently surveyed over 1000 IT decision-makers and over 3000 employees, to understand current technology use across businesses, and where the gaps between IT and business lie.


Join Paul Smith, Head of Digital and Technology Futures at RNLI and Becky Trevino, VP of Product Marketing at Snow Software for this live session, as they discuss these findings. Explore the tools and strategies CIOs should prioritise in 2021 to drive change and agility across the business.


  • Understand how and why IT challenges and business expectations often conflict.
  • Learn how technology blind spots increase complexity and spend.
  • Explore perception vs reality when IT enables employees.
  • Discover the true cost of underestimating the risk of vendor audits.



Event Date

Thursday, 25th February 2021

Event Time

Registration: 12:25 - Close 14:00

Event Location



Becky Trevino

Vice President of Product Marketing, Snow Software
CIO WaterCooler Consultants Speaker Becky Trevino

2020 was a year of unprecedented challenges for IT. The sudden shift to remote working caused by the global pandemic compounded traditional IT issues and introduced new hurdles associated with accelerating digital transformation – all against evolving economic headwinds. Now you are faced with setting priorities for 2021. Snow Software surveyed 1,000 IT decision makers and 3,000 workers on how technology is currently used and where there may be gaps in alignment between technology resources and business objectives.


In this session we will explore the tools and strategies IT leaders need to tackle 2021 priorities. Discussing when organizations achieve complete visibility and comprehensive manageability of all their technology resources, IT leaders have the power to make more informed and strategic decisions to create agility, growth and innovation.

Paul Smith

Head of Digital and Technology Futures, RNLI
CIO WaterCooler Consultants Speaker Paul Smith

Looking forward into 2021, one could be forgiven for thinking it is still 2020. There seems to have been a little bit of ‘Copy & Paste’. The only thing that is certain is uncertainty and volatility, for now. This short session will take a limited perspective view from the RNLI as a charity on selected focus areas for the year, along with what’s on our mind.

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