The Diffusion Intelligent Event Data Platform is a pub-sub platform and event broker that has been purpose-built to operate in real time with event data. To this end, it offers sophisticated, low-code stream processing capabilities, including data ingestion, enrichment, and distribution. Its foremost (though hardly only) differentiator is its ability to allow its users to specify precisely the data they will require ahead of time, thus enabling Diffusion to provide them with that data – and only that data. By offering this sort of fine-grained data distribution, the platform removes the need to prune any excess, unwanted data manually, and thus reduces processing time and costs. It also allows for the delivery of “hyperpersonalised” data to customers.
Author/s: Daniel Howard